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Achieving high performance [[electronic resource] ] : a research-based practical approach / / Richard F. Gerson
| Achieving high performance [[electronic resource] ] : a research-based practical approach / / Richard F. Gerson |
| Autore | Gerson Richard F |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Amherst, Mass., : HRD Press |
| Descrizione fisica | 142 p. : ill |
| Disciplina | 658.3/14 |
| Collana | HPT in action series |
| Soggetto topico |
Employee motivation
Performance Achievement motivation Organizational effectiveness |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-281-01823-6
9786611018238 1-59996-402-3 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910454381203321 |
Gerson Richard F
|
||
| Amherst, Mass., : HRD Press | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Achieving high performance [[electronic resource] ] : a research-based practical approach / / Richard F. Gerson
| Achieving high performance [[electronic resource] ] : a research-based practical approach / / Richard F. Gerson |
| Autore | Gerson Richard F |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Amherst, Mass., : HRD Press |
| Descrizione fisica | 142 p. : ill |
| Disciplina | 658.3/14 |
| Collana | HPT in action series |
| Soggetto topico |
Employee motivation
Performance Achievement motivation Organizational effectiveness |
| ISBN |
1-281-01823-6
9786611018238 1-59996-402-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910782803703321 |
|
Gerson Richard F
|
||
| Amherst, Mass., : HRD Press | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Achieving high performance [[electronic resource] ] : a research-based practical approach / / Richard F. Gerson
| Achieving high performance [[electronic resource] ] : a research-based practical approach / / Richard F. Gerson |
| Autore | Gerson Richard F |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Amherst, Mass., : HRD Press |
| Descrizione fisica | 142 p. : ill |
| Disciplina | 658.3/14 |
| Collana | HPT in action series |
| Soggetto topico |
Employee motivation
Performance Achievement motivation Organizational effectiveness |
| ISBN |
1-281-01823-6
9786611018238 1-59996-402-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910808692103321 |
|
Gerson Richard F
|
||
| Amherst, Mass., : HRD Press | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Beyond customer service, revised [[electronic resource] /] / Richard F. Gerson
| Beyond customer service, revised [[electronic resource] /] / Richard F. Gerson |
| Autore | Gerson Richard F |
| Edizione | [Rev. ed.] |
| Pubbl/distr/stampa | Menlo Park, Calif., : Crisp Publications, c1998 |
| Descrizione fisica | 1 online resource (118 p.) |
| Disciplina | 658.8/12 |
| Collana | A Fifty-Minute series book |
| Soggetto topico |
Customer relations
Customer services |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-4175-2529-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910450034403321 |
|
Gerson Richard F
|
||
| Menlo Park, Calif., : Crisp Publications, c1998 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Beyond customer service, revised [[electronic resource] /] / Richard F. Gerson
| Beyond customer service, revised [[electronic resource] /] / Richard F. Gerson |
| Autore | Gerson Richard F |
| Edizione | [Rev. ed.] |
| Pubbl/distr/stampa | Menlo Park, Calif., : Crisp Publications, c1998 |
| Descrizione fisica | 1 online resource (118 p.) |
| Disciplina | 658.8/12 |
| Collana | A Fifty-Minute series book |
| Soggetto topico |
Customer relations
Customer services |
| ISBN | 1-4175-2529-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910777401203321 |
|
Gerson Richard F
|
||
| Menlo Park, Calif., : Crisp Publications, c1998 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Beyond customer service, revised [[electronic resource] /] / Richard F. Gerson
| Beyond customer service, revised [[electronic resource] /] / Richard F. Gerson |
| Autore | Gerson Richard F |
| Edizione | [Rev. ed.] |
| Pubbl/distr/stampa | Menlo Park, Calif., : Crisp Publications, c1998 |
| Descrizione fisica | 1 online resource (118 p.) |
| Disciplina | 658.8/12 |
| Collana | A Fifty-Minute series book |
| Soggetto topico |
Customer relations
Customer services |
| ISBN | 1-4175-2529-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910823930303321 |
|
Gerson Richard F
|
||
| Menlo Park, Calif., : Crisp Publications, c1998 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Measuring customer satisfaction [[electronic resource] /] / Richard F. Gerson
| Measuring customer satisfaction [[electronic resource] /] / Richard F. Gerson |
| Autore | Gerson Richard F |
| Pubbl/distr/stampa | Menlo Park, Calif., : Crisp Publications, c1993 |
| Descrizione fisica | 1 online resource (126 p.) |
| Disciplina | 658.8/12 |
| Collana | Fifty-Minute series |
| Soggetto topico |
Consumer satisfaction
Customer services - Evaluation |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-4175-2207-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
""INTRODUCTION""; ""PART I Customer Satisfaction""; ""WHAT IS CUSTOMER SATISFACTION?""; ""Satisfied Customers Buy More, and More Often""; ""WHICH IS MORE IMPORTANT: QUALITY, SERVICE, SATISFACTION OR RETENTION?""; ""What Gets Measured Gets Done""; ""Defining Customer Satisfaction""; ""Defining Quality""; ""THE COSTS OF POOR SERVICE AND POOR QUALITY""; ""THE COST OF POOR QUALITY""; ""THE RELATIONSHIP AMONG QUALITY, SERVICE AND SATISFACTION""; ""DEVELOPING A CUSTOMER SERVICE SYSTEM""; ""Step 1: Total Management Commitment""; ""Step2: Know your customers (intimately)""
""Step 3: Develop Standards of Service Quality Performance""""Step 4: Hire, Train and Compensate Good Staff""; ""Step 5: Reward Service Quality Accomplishments""; ""Step 6: Stay Colse To Your Customers""; ""Step 7: Work Toward Continuous Improvement""; ""FIVE TECHNIQUES TO IMPLEMENT SUPERIOR SERVICE QUALITY""; ""PART II Measuring Quality and Customer Satisfaction""; ""WHY WE MEASURE QUALITY AND CUSTOMER SATISFACTION""; ""Reason #1: To Learn About Customer Percepations""; ""Reason #2: To Determine Customer Needs, Wants, Requrements and Expectarions""; ""Reason #3: To Close the Gaps"" ""Reason #4: To Inspect What You Expect In Order to Impove Service and Customer Satisfaction""""Reason #3: Because IMproved Performance Leads to Increased Profits""; ""Reason #6: To Learn How You Are Doing and Where You Go From Here""; ""Reason #7: To Apply the Process of Continuous Improvement""; ""THE BENEFITS OF MEASURING QUALITY AND CUSTOMER SATISFACTION""; ""A FINAL THOUGHT ON MEASURING QUALITY AND CUSTOMER SATISFACTION""; ""TOOLS FOR MEASURING QUALITY""; ""Tool #1: Check Sheets""; ""Tool #2: Pareto Charts""; ""Tool #3: Histograms""; ""Tool #4: Scatter Digrams (Correlation Diagrams)"" ""Tool #5: Cause-and-Effect Diagram""""Tool #6: Graph, Control and Run Charts""; ""Tool #7: Stratification""; ""OTHER MEASUREMENT TECHNIQUES""; ""Benchmarking""; ""Brainstroming""; ""Force Field Analysis""; ""Folwcharting""; ""THE WHY AND HOW OF QUALITY IMPROVEMENT AND CUSTOMER SATISFACTION""; ""ONE LAST THOUGHT ABOUT MEASURING QUALITY""; ""PART III Researching Customer Satisfaction""; ""RESEARCH METHODS""; ""Secondary Data""; ""Primary Data""; ""Qualitative Research""; ""Quantitative Research""; ""Sampling""; ""Research Design: An Example""; ""DATA COLLECTION TECHNIQUES"" ""QUESTIONNAIRES AND SURVEYS""""Format and Layout""; ""Question Construction""; ""Survey Question Responses""; ""Make It Easy On Yourself""; ""TELEPHONE SURVEYS""; ""Using Telephone Surveys Successfully""; ""Analyzing the Telephone Survey""; ""Something to Think About""; ""PERSONAL INTERVIEWS""; ""FOCUS GROUPS""; ""REPORTING TECHNIQUES""; ""Cusatomer Satisfaction Index (CSI)""; ""Service QualityMeasurment System (SQMS)""; ""Customer Report Card""; ""Service Standard of Performance (SOP)""; ""Customer Satisfaction Bachmacking""; ""Attribute Ratings nad Perceptual Maps"" ""SUMMARY OF CUSTOMER SATISFACTION MEASUREMENT TECHNIQUES"" |
| Record Nr. | UNINA-9910455376403321 |
|
Gerson Richard F
|
||
| Menlo Park, Calif., : Crisp Publications, c1993 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Measuring customer satisfaction [[electronic resource] /] / Richard F. Gerson
| Measuring customer satisfaction [[electronic resource] /] / Richard F. Gerson |
| Autore | Gerson Richard F |
| Pubbl/distr/stampa | Menlo Park, Calif., : Crisp Publications, c1993 |
| Descrizione fisica | 1 online resource (126 p.) |
| Disciplina | 658.8/12 |
| Collana | Fifty-Minute series |
| Soggetto topico |
Consumer satisfaction
Customer services - Evaluation |
| ISBN | 1-4175-2207-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
""INTRODUCTION""; ""PART I Customer Satisfaction""; ""WHAT IS CUSTOMER SATISFACTION?""; ""Satisfied Customers Buy More, and More Often""; ""WHICH IS MORE IMPORTANT: QUALITY, SERVICE, SATISFACTION OR RETENTION?""; ""What Gets Measured Gets Done""; ""Defining Customer Satisfaction""; ""Defining Quality""; ""THE COSTS OF POOR SERVICE AND POOR QUALITY""; ""THE COST OF POOR QUALITY""; ""THE RELATIONSHIP AMONG QUALITY, SERVICE AND SATISFACTION""; ""DEVELOPING A CUSTOMER SERVICE SYSTEM""; ""Step 1: Total Management Commitment""; ""Step2: Know your customers (intimately)""
""Step 3: Develop Standards of Service Quality Performance""""Step 4: Hire, Train and Compensate Good Staff""; ""Step 5: Reward Service Quality Accomplishments""; ""Step 6: Stay Colse To Your Customers""; ""Step 7: Work Toward Continuous Improvement""; ""FIVE TECHNIQUES TO IMPLEMENT SUPERIOR SERVICE QUALITY""; ""PART II Measuring Quality and Customer Satisfaction""; ""WHY WE MEASURE QUALITY AND CUSTOMER SATISFACTION""; ""Reason #1: To Learn About Customer Percepations""; ""Reason #2: To Determine Customer Needs, Wants, Requrements and Expectarions""; ""Reason #3: To Close the Gaps"" ""Reason #4: To Inspect What You Expect In Order to Impove Service and Customer Satisfaction""""Reason #3: Because IMproved Performance Leads to Increased Profits""; ""Reason #6: To Learn How You Are Doing and Where You Go From Here""; ""Reason #7: To Apply the Process of Continuous Improvement""; ""THE BENEFITS OF MEASURING QUALITY AND CUSTOMER SATISFACTION""; ""A FINAL THOUGHT ON MEASURING QUALITY AND CUSTOMER SATISFACTION""; ""TOOLS FOR MEASURING QUALITY""; ""Tool #1: Check Sheets""; ""Tool #2: Pareto Charts""; ""Tool #3: Histograms""; ""Tool #4: Scatter Digrams (Correlation Diagrams)"" ""Tool #5: Cause-and-Effect Diagram""""Tool #6: Graph, Control and Run Charts""; ""Tool #7: Stratification""; ""OTHER MEASUREMENT TECHNIQUES""; ""Benchmarking""; ""Brainstroming""; ""Force Field Analysis""; ""Folwcharting""; ""THE WHY AND HOW OF QUALITY IMPROVEMENT AND CUSTOMER SATISFACTION""; ""ONE LAST THOUGHT ABOUT MEASURING QUALITY""; ""PART III Researching Customer Satisfaction""; ""RESEARCH METHODS""; ""Secondary Data""; ""Primary Data""; ""Qualitative Research""; ""Quantitative Research""; ""Sampling""; ""Research Design: An Example""; ""DATA COLLECTION TECHNIQUES"" ""QUESTIONNAIRES AND SURVEYS""""Format and Layout""; ""Question Construction""; ""Survey Question Responses""; ""Make It Easy On Yourself""; ""TELEPHONE SURVEYS""; ""Using Telephone Surveys Successfully""; ""Analyzing the Telephone Survey""; ""Something to Think About""; ""PERSONAL INTERVIEWS""; ""FOCUS GROUPS""; ""REPORTING TECHNIQUES""; ""Cusatomer Satisfaction Index (CSI)""; ""Service QualityMeasurment System (SQMS)""; ""Customer Report Card""; ""Service Standard of Performance (SOP)""; ""Customer Satisfaction Bachmacking""; ""Attribute Ratings nad Perceptual Maps"" ""SUMMARY OF CUSTOMER SATISFACTION MEASUREMENT TECHNIQUES"" |
| Record Nr. | UNINA-9910780453303321 |
|
Gerson Richard F
|
||
| Menlo Park, Calif., : Crisp Publications, c1993 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Measuring customer satisfaction [[electronic resource] /] / Richard F. Gerson
| Measuring customer satisfaction [[electronic resource] /] / Richard F. Gerson |
| Autore | Gerson Richard F |
| Pubbl/distr/stampa | Menlo Park, Calif., : Crisp Publications, c1993 |
| Descrizione fisica | 1 online resource (126 p.) |
| Disciplina | 658.8/12 |
| Collana | Fifty-Minute series |
| Soggetto topico |
Consumer satisfaction
Customer services - Evaluation |
| ISBN | 1-4175-2207-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
""INTRODUCTION""; ""PART I Customer Satisfaction""; ""WHAT IS CUSTOMER SATISFACTION?""; ""Satisfied Customers Buy More, and More Often""; ""WHICH IS MORE IMPORTANT: QUALITY, SERVICE, SATISFACTION OR RETENTION?""; ""What Gets Measured Gets Done""; ""Defining Customer Satisfaction""; ""Defining Quality""; ""THE COSTS OF POOR SERVICE AND POOR QUALITY""; ""THE COST OF POOR QUALITY""; ""THE RELATIONSHIP AMONG QUALITY, SERVICE AND SATISFACTION""; ""DEVELOPING A CUSTOMER SERVICE SYSTEM""; ""Step 1: Total Management Commitment""; ""Step2: Know your customers (intimately)""
""Step 3: Develop Standards of Service Quality Performance""""Step 4: Hire, Train and Compensate Good Staff""; ""Step 5: Reward Service Quality Accomplishments""; ""Step 6: Stay Colse To Your Customers""; ""Step 7: Work Toward Continuous Improvement""; ""FIVE TECHNIQUES TO IMPLEMENT SUPERIOR SERVICE QUALITY""; ""PART II Measuring Quality and Customer Satisfaction""; ""WHY WE MEASURE QUALITY AND CUSTOMER SATISFACTION""; ""Reason #1: To Learn About Customer Percepations""; ""Reason #2: To Determine Customer Needs, Wants, Requrements and Expectarions""; ""Reason #3: To Close the Gaps"" ""Reason #4: To Inspect What You Expect In Order to Impove Service and Customer Satisfaction""""Reason #3: Because IMproved Performance Leads to Increased Profits""; ""Reason #6: To Learn How You Are Doing and Where You Go From Here""; ""Reason #7: To Apply the Process of Continuous Improvement""; ""THE BENEFITS OF MEASURING QUALITY AND CUSTOMER SATISFACTION""; ""A FINAL THOUGHT ON MEASURING QUALITY AND CUSTOMER SATISFACTION""; ""TOOLS FOR MEASURING QUALITY""; ""Tool #1: Check Sheets""; ""Tool #2: Pareto Charts""; ""Tool #3: Histograms""; ""Tool #4: Scatter Digrams (Correlation Diagrams)"" ""Tool #5: Cause-and-Effect Diagram""""Tool #6: Graph, Control and Run Charts""; ""Tool #7: Stratification""; ""OTHER MEASUREMENT TECHNIQUES""; ""Benchmarking""; ""Brainstroming""; ""Force Field Analysis""; ""Folwcharting""; ""THE WHY AND HOW OF QUALITY IMPROVEMENT AND CUSTOMER SATISFACTION""; ""ONE LAST THOUGHT ABOUT MEASURING QUALITY""; ""PART III Researching Customer Satisfaction""; ""RESEARCH METHODS""; ""Secondary Data""; ""Primary Data""; ""Qualitative Research""; ""Quantitative Research""; ""Sampling""; ""Research Design: An Example""; ""DATA COLLECTION TECHNIQUES"" ""QUESTIONNAIRES AND SURVEYS""""Format and Layout""; ""Question Construction""; ""Survey Question Responses""; ""Make It Easy On Yourself""; ""TELEPHONE SURVEYS""; ""Using Telephone Surveys Successfully""; ""Analyzing the Telephone Survey""; ""Something to Think About""; ""PERSONAL INTERVIEWS""; ""FOCUS GROUPS""; ""REPORTING TECHNIQUES""; ""Cusatomer Satisfaction Index (CSI)""; ""Service QualityMeasurment System (SQMS)""; ""Customer Report Card""; ""Service Standard of Performance (SOP)""; ""Customer Satisfaction Bachmacking""; ""Attribute Ratings nad Perceptual Maps"" ""SUMMARY OF CUSTOMER SATISFACTION MEASUREMENT TECHNIQUES"" |
| Record Nr. | UNINA-9910806149003321 |
|
Gerson Richard F
|
||
| Menlo Park, Calif., : Crisp Publications, c1993 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Writing and implementing a marketing plan [[electronic resource] ] : a guide for small business owners / / Richard F. Gerson
| Writing and implementing a marketing plan [[electronic resource] ] : a guide for small business owners / / Richard F. Gerson |
| Autore | Gerson Richard F |
| Pubbl/distr/stampa | Los Altos, Calif., : Crisp, c1991 |
| Descrizione fisica | 1 online resource (102 p.) |
| Soggetto topico |
Marketing
Small business Business planning |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-4175-2425-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
""TITLE""; ""COPYRIGHT""; ""ABOUT THE AUTHOR""; ""ABOUT THIS BOOK""; ""CONTENTS""; ""PART I The Business Plan""; ""CHAPTER 1: PRE-PLANNING FOR SUCCESS""; ""SAMPLE MISSION STATEMENTS""; ""MARKET BUSINESS ANALYSIS""; ""CHAPTER 2: WRITING THE BUSINESS PLAN""; ""SECTIONS OF THE BUSINESS PLAN""; ""Section 1: Executive Summary""; ""Section 2: Company Analysis""; ""Section 3: Industry Analysis""; ""Section 4: Market Analysis""; ""Section 5: Strategic Analysis""; ""Section 6: Management Analysis""; ""Section 7: Financial Analysis""; ""PART II Writing the Marketing Plan ""; ""EXECUTIVE SUMMARY""
""CHAPTER 3: THE MARKET ANALYSIS""""Market Rearch""; ""Market Attractiveness""; ""TARGET MARKET ATTRACTIVENESS RATING SCALE""; ""Product Life Cycle""; ""Company Analysis""; ""SWOT ANALYSIS""; ""Competitor Analysis""; ""Writing and Implementing a Marketing Plan 19 COMPETITORS� COMPARATIVE CHARACTERISTICS""; ""COMPETITOR ANALYSIS: MARKETING MIX""; ""Customer Analysis""; ""Cooperator Analysis""; ""Product/Program/Service Analysis and Evaluation""; ""PRODUCT/SERVICE EVALUATION""; ""CHAPTER 4: MARKET SEGMENTATION AND TARGET MARKET SALECTION"" ""Market Segmentation and Target Market Selection Criteria""""Customer Analysis and Characteristics""; ""TARGET MARKET CHARACTERISTICS""; ""Other Ways to Segment the Market""; ""Getting to Know Your Customer""; ""CHAPTER 5: DEVELOPING THE MARKETING MIX""; ""GOALS AND STRATEGIES FOR THE MARKETING MIX""; ""Marketing Action Plans""; ""NEXT TASK""; ""CHAPTER 6: THE PROMOTIONAL MIX""; ""ADVERTISING""; ""PUBLIC RELATIONS""; ""NEWS RELEASE""; ""DIRECT OR PERSONAL SALES""; ""SALES PROMOTIONS""; ""CREATIVE DEVELOPMENT PLAN""; ""CREATIVE DEVELOPMENT PLAN"" ""CHAPTER 7: MARKETING RESULTS AND SUPPORT DOCUMENTS""""Marketing Results""; ""Support Documents""; ""The Completed Plan""; ""MARKETING PLAN""; ""PART III Implementing the Marketing Plan""; ""MARKETING DEFINITION""; ""ADVERTISING AGENCIES""; ""ADVERTISI MEDIA""; ""ADVERTORIALS""; ""ARTICLES""; ""AWARDS""; ""BALLOONS AND BLIMPS""; ""BARTER""; ""BILLBOARDS""; ""BOARD OF DIRECTORS""; ""BROCHURES""; ""BUDGETS""; ""BULLETIN BOARDS""; ""BUNDLING (PIGGYBACKING)""; ""BUSINESS CARDS""; ""BUSINESS MEALS""; ""CATALOGS""; ""CHARITIES""; ""CONFIRMATION CALLS""; ""CONTESTS""; ""CO-OP ADVERTISING"" ""CO-OP REFERRAL LISTS""""COUPONS""; ""CROSS PROMOTIONS (JOINT VENTURE MARKETING)""; ""CUSTOMER APPRECIATION PROGRAMS""; ""CUSTOMER OF THE MONTH (OR YEAR)""; ""CUSTOMER SERVICE""; ""CUSTOMER SURVEYS""; ""DEMONSTRATIONS""; ""DIRECT MAIL""; ""DIRECT RESPONSE ADVERTISEMENTS""; ""DIRECTORIES""; ""DISPLAYS""; ""DOOR HANGERS""; ""EXPANDED BUSINESS HOURS""; ""FAIRS""; ""FLYERS""; ""GIFT CERTIFICATES""; ""GIVE AWAYS""; ""GRAND OPENING""; ""GUARANTEES""; ""HELP LINES""; ""HOST OR HOSTESS""; ""IMAGE""; ""INCENTIVES""; ""INSERTS""; ""IN-SERVICE TRAINING""; ""INTERNS""; ""LEAD BOXES""; ""LEADS CLUBS"" ""LETTERS TO THE EDITOR"" |
| Record Nr. | UNINA-9910450380503321 |
|
Gerson Richard F
|
||
| Los Altos, Calif., : Crisp, c1991 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
